Professional Certificate in Targeting & Business Intelligence

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The Professional Certificate in Targeting & Business Intelligence is a comprehensive course designed to equip learners with essential skills for career advancement in today's data-driven world. This course focuses on teaching learners how to leverage data analytics and business intelligence tools to make informed business decisions, improve customer targeting, and increase revenue.

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About this course

In this age of big data, there is a high demand for professionals who can analyze data and use it to drive business growth. According to a report by the Burning Glass Technologies, job postings for data analytics roles have grown by 50% since 2019. This course provides learners with the necessary skills to meet this demand and excel in their careers. Through this course, learners will gain hands-on experience with tools such as SQL, Tableau, and Excel, and learn how to use them to analyze data, create visualizations, and generate insights. They will also learn how to develop data-driven strategies to improve business performance and stay ahead of the competition. Upon completion of this course, learners will be equipped with the essential skills necessary to succeed in data analytics and business intelligence roles. Invest in your career today by enrolling in the Professional Certificate in Targeting & Business Intelligence course and gain a competitive edge in the job market.

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Course Details

Unit 1: Introduction to Targeting & Business Intelligence
Unit 2: Data Collection Methods for Business Intelligence
Unit 3: Data Analysis Techniques for Effective Targeting
Unit 4: Market Segmentation Strategies
Unit 5: Customer Relationship Management (CRM) & Targeting
Unit 6: Business Intelligence Tools & Software
Unit 7: Data Visualization for Targeting Decisions
Unit 8: Predictive Analytics in Targeting
Unit 9: Ethical Considerations in Business Intelligence
Unit 10: Case Studies: Successful Targeting & Business Intelligence

Career Path

The Professional Certificate in Targeting & Business Intelligence prepares learners for various high-demand roles in the UK market, such as Marketing Analyst, Business Intelligence Analyst, Salesforce Administrator, CRM Analyst, and Data Scientist. Let's take a closer look at each role and its respective market trends, salary ranges, and skill demands using a 3D pie chart. With a 25% share, Marketing Analysts play a significant role in the industry, conducting market research, analyzing consumer data, and optimizing marketing campaigns. Business Intelligence Analysts hold a 30% share, demonstrating their importance in helping organizations make informed decisions by collecting, analyzing, and presenting strategic data insights. Salesforce Administrators, responsible for managing and configuring Salesforce systems, represent 15% of the market. CRM Analysts, who focus on improving customer relationship management, account for 20% of the demand. Finally, Data Scientists, essential for handling large-scale data analysis and machine learning, make up 10% of the market. This 3D chart provides a visual representation of the various roles associated with the Professional Certificate in Targeting & Business Intelligence, enabling learners to better understand the industry landscape and potential career paths.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
PROFESSIONAL CERTIFICATE IN TARGETING & BUSINESS INTELLIGENCE
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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