Advanced Certificate in SEO: Mastering Ad Retention
-- viewing nowThe Advanced Certificate in SEO: Mastering Ad Retention is a vital course for digital marketers seeking to enhance their SEO skills. With the ever-growing demand for online advertising, this program focuses on mastering ad retention, a critical aspect of digital marketing success.
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Course Details
• Advanced Keyword Research: Understanding search intent, long-tail keywords, and keyword research tools.
• On-Page Optimization: Meta tags, header tags, URL structure, and internal linking strategies.
• Technical SEO: Website speed, mobile optimization, schema markup, and XML sitemaps.
• Advanced Content Marketing: Skyscraper technique, content clusters, and user-generated content.
• Link Building Strategies: White-hat link building, guest posting, and broken link building.
• Local SEO: Google My Business, online reviews, and local citations.
• Mobile SEO: AMP, mobile-first indexing, and optimizing for voice search.
• SEO Analytics: Setting up and tracking key SEO metrics, including organic traffic, bounce rate, and conversion rate.
• Advanced SEO Tools: Using tools like Google Search Console, Ahrefs, and SEMrush for advanced SEO tasks.
• SEO for E-commerce: Optimizing product pages, category pages, and user experience for e-commerce websites.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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