Global Certificate in Snapchat: Effective Advertising Strategies

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The Global Certificate in Snapchat: Effective Advertising Strategies is a comprehensive course designed to empower learners with the skills to create impactful Snapchat advertising campaigns. With over 210 million daily active users, Snapchat offers a vast, untapped market for businesses, making this course increasingly important for marketing professionals.

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About this course

This course covers Snapchat's unique features, targeting options, and ad formats, enabling learners to maximize their return on investment. By the end of the course, learners will be able to develop data-driven strategies, create engaging ads, and analyze campaign performance using Snapchat's advertising tools. In today's digital age, Snapchat advertising is a valuable skill set that can give learners a competitive edge in their careers. This course is ideal for marketing professionals, social media managers, and business owners looking to expand their digital marketing skills and reach new audiences on Snapchat.

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Course Details

• Snapchat Advertising Basics: Understanding the Snapchat Ads Manager, Snapchat’s target audience, and various ad formats.
• Snapchat Campaign Objectives: Identifying the right campaign objectives, such as brand awareness, consideration, and conversions.
• Snapchat Audience Targeting: Learning about audience targeting options, including demographics, interests, behaviors, and custom audiences.
• Snapchat Ad Creation: Creating compelling ad creatives, including copy, images, and videos, and optimizing them for mobile viewing.
• Snapchat Ad Placements: Choosing the right ad placements, such as Snap Ads, Story Ads, and Filters.
• Snapchat Budgeting & Bidding: Determining the right budget and bidding strategies for Snapchat advertising campaigns.
• Snapchat Performance Metrics: Measuring and optimizing ad performance using metrics, such as swipe-ups, installs, and purchases.
• Snapchat Case Studies: Analyzing successful Snapchat advertising campaigns and their key takeaways.
• Snapchat Trends & Best Practices: Staying up-to-date with the latest Snapchat trends and best practices for effective advertising strategies.

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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GLOBAL CERTIFICATE IN SNAPCHAT: EFFECTIVE ADVERTISING STRATEGIES
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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