Executive Development Programme in Strategic Storytelling
-- viewing nowThe Executive Development Programme in Strategic Storytelling is a certificate course designed to empower professionals with the power of storytelling to drive business results. In today's fast-paced and competitive business environment, the ability to craft and tell compelling stories is crucial for career advancement and organizational success.
7,489+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Strategic Storytelling Fundamentals: Understanding the power of storytelling, its role in business strategy, and key elements of effective storytelling.
• Brand Storytelling: Crafting compelling brand narratives to engage customers, build brand loyalty, and differentiate in the marketplace.
• Storytelling for Leadership: Leveraging narrative to inspire, motivate, and influence teams, stakeholders, and organizational culture.
• Data-Driven Storytelling: Transforming complex data into engaging stories for better decision-making, problem-solving, and communication.
• Change Management through Storytelling: Utilizing narrative to facilitate change initiatives, manage resistance, and foster buy-in.
• Crisis Communication and Storytelling: Navigating negative situations and maintaining reputation through strategic storytelling techniques.
• Visual Storytelling: Incorporating visual elements, such as graphics, videos, and design, to enhance story impact and comprehension.
• Cross-Cultural Storytelling: Adapting stories to resonate with diverse audiences and navigate cultural nuances.
• Storytelling in Digital Platforms: Optimizing storytelling for digital channels, including social media, email, and websites.
• Measuring Storytelling Success: Tracking and analyzing key performance indicators (KPIs) to evaluate storytelling effectiveness and ROI.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate