Certificate in Mobile Growth for App Developers
-- viewing nowThe Certificate in Mobile Growth for App Developers is a comprehensive course designed to empower app developers with the essential skills to drive user acquisition, engagement, and retention. This certification program focuses on the latest mobile growth strategies, data-driven marketing techniques, and user experience optimization.
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Course Details
• Mobile Analytics Fundamentals: Understanding user behavior, funnel analysis, and cohort analysis.
• App Store Optimization (ASO): Keyword research, app title and description optimization, and conversion rate optimization.
• User Acquisition Strategies: Paid user acquisition, app store search ads, and influencer marketing.
• User Engagement Techniques: Push notifications, in-app messages, and email campaigns.
• Mobile Monetization Models: In-app purchases, subscription models, and advertising.
• Data-Driven Decision Making: Analyzing user data, segmentation strategies, and data visualization.
• Retention and Churn Reduction: Retention analysis, win-back campaigns, and push notification strategies.
• Cross-Platform Growth Strategies: Leveraging web traffic, social media, and email lists.
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