Masterclass Certificate in Tumblr Influencer Marketing and Brand Storytelling

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The Masterclass Certificate in Tumblr Influencer Marketing and Brand Storytelling is a comprehensive course designed to empower learners with the skills to excel in the rapidly evolving world of digital marketing. This course is crucial in today's industry, where businesses increasingly rely on influencer marketing and brand storytelling to connect with consumers.

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À propos de ce cours

By enrolling in this course, learners will gain a deep understanding of Tumblr, a platform with over 430 million monthly users, and how to leverage it for effective influencer marketing. They will learn how to craft compelling brand stories, identify and collaborate with influencers, and measure the impact of their campaigns. Upon completion, learners will be equipped with essential skills for career advancement in digital marketing. They will have a portfolio-worthy project, demonstrating their ability to develop and implement influencer marketing strategies on Tumblr. This course is not just about learning, but also about gaining a competitive edge in the industry.

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Détails du cours


• Tumblr Influencer Marketing: An Overview
• Identifying and Collaborating with Tumblr Influencers
• Crafting Authentic Brand Stories for Tumblr
• Measuring Success: Tumblr Influencer Marketing Metrics
• Developing Visual Content for Tumblr: Images, GIFs, and Videos
• Building a Content Strategy for Tumblr Influencer Marketing
• Tumblr's Unique User Demographics and Engagement Patterns
• Leveraging Tumblr's User-Generated Content for Brand Storytelling
• Case Studies: Successful Tumblr Influencer Marketing Campaigns
• Future Trends in Tumblr Influencer Marketing and Brand Storytelling

Parcours professionnel

In the ever-evolving **digital marketing landscape**, numerous opportunities arise for professionals with expertise in Tumblr influencer marketing and brand storytelling. With the increasing use of social media platforms for brand promotion, organisations are actively investing in building strong online communities and engaging in influencer marketing strategies. This section showcases the most in-demand roles and their respective significance in the UK job market. **Content Creator** (45%): Content creators are essential to the Tumblr influencer marketing ecosystem. They produce captivating visuals and copy, tailoring content to appeal to specific target audiences and resonate with their interests. With an average salary ranging from £24,000 to £40,000, content creators play a vital role in shaping a brand's voice and maintaining a consistent and authentic online presence. **Social Media Manager** (25%): Social media managers oversee the day-to-day operation of a brand's social media channels, ensuring consistent engagement and a positive brand image. They craft social media strategies, monitor analytics, and collaborate with influencers to amplify brand messaging. Social media managers typically earn between £28,000 and £45,000 annually. **Brand Strategist** (15%): Brand strategists work closely with marketing teams to develop comprehensive branding campaigns that encompass influencer marketing and storytelling. They create brand guidelines, conduct market research, and ensure that a consistent message is conveyed across all marketing channels. Brand strategists earn an average salary of £35,000 to £60,000 per year. **Data Analyst** (10%): Data analysts play an integral role in analysing and interpreting data gathered from various marketing channels, including Tumblr. They help measure the effectiveness of influencer marketing campaigns, monitor audience engagement, and optimise strategies. Data analysts in the UK earn an average salary ranging from £26,000 to £50,000. **Copywriter** (5%): Copywriters craft compelling copy that resonates with target audiences and effectively conveys brand values. They also produce captions for influencer posts, ensuring compliance with brand guidelines and legal requirements. Copywriters typically earn between £22,000 and £40,000 per year. As the demand for Tumblr influencer marketing and brand storytelling continues to grow, so do the opportunities for professionals with specialised skills in these areas. By staying informed of current job market trends, you can position yourself for success in this exciting and dynamic field.

Exigences d'admission

  • Compréhension de base de la matière
  • Maîtrise de la langue anglaise
  • Accès à l'ordinateur et à Internet
  • Compétences informatiques de base
  • Dévouement pour terminer le cours

Aucune qualification formelle préalable requise. Cours conçu pour l'accessibilité.

Statut du cours

Ce cours fournit des connaissances et des compétences pratiques pour le développement professionnel. Il est :

  • Non accrédité par un organisme reconnu
  • Non réglementé par une institution autorisée
  • Complémentaire aux qualifications formelles

Vous recevrez un certificat de réussite en terminant avec succès le cours.

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MASTERCLASS CERTIFICATE IN TUMBLR INFLUENCER MARKETING AND BRAND STORYTELLING
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