Professional Certificate in Travel PR and Brand Management
-- ViewingNowThe Professional Certificate in Travel PR and Brand Management is a comprehensive course designed to propel learners into the dynamic world of travel public relations and brand management. This program emphasizes the significance of creating powerful narratives that engage audiences, crafting compelling brand strategies, and utilizing impactful public relations techniques to enhance brand visibility and reputation in the travel industry.
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GBP £ 140
GBP £ 202
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โข Travel PR Fundamentals: Overview of travel public relations, building brand image and reputation, media relations, and crisis communication
โข Stakeholder Management: Identifying and managing various travel industry stakeholders, engaging with local communities and governments
โข Digital PR & Social Media: Utilizing digital platforms, social media strategies, and online reputation management for travel brands
โข Content Creation & Storytelling: Creating compelling narratives, visual content, and influencer marketing for travel PR
โข Brand Partnerships & Collaborations: Developing strategic partnerships, sponsorships, and co-branding opportunities in the travel sector
โข Crisis Communications & Risk Management: Managing crises, reputation recovery, and risk mitigation for travel brands
โข Measurement & Analytics: Evaluating PR campaigns, tracking key performance indicators, and utilizing data-driven insights for travel PR strategy
โข Sustainable Tourism & Corporate Social Responsibility: Implementing sustainable practices, corporate social responsibility, and ethical considerations in travel PR and brand management
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