Executive Development Programme in Music Entrepreneurship: Building Your Business
-- ViewingNowThe Executive Development Programme in Music Entrepreneurship: Building Your Business is a certificate course that empowers music professionals with essential business skills. In today's competitive music industry, a comprehensive understanding of entrepreneurship and innovation is critical for career advancement.
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โข Music Industry Landscape: Overview of the modern music industry, including key players, trends, and challenges.
โข Entrepreneurship Fundamentals: Introduction to the essential concepts and skills needed to build a successful business, such as opportunity recognition, value proposition, and business model generation.
โข Music Business Models: Examination of various business models in the music industry, including streaming, licensing, merchandising, and live events.
โข Artist Management: Strategies for managing artists' careers, including branding, marketing, and revenue generation.
โข Music Marketing & Promotion: Techniques for promoting music and building a fan base, including social media, influencer marketing, and public relations.
โข Music Licensing & Royalties: Understanding the complex world of music licensing, royalties, and copyright, including performance rights organizations (PROs) and digital service providers (DSPs).
โข Music Technology: Overview of the latest music technology trends and tools, including music production software, digital audio workstations (DAWs), and virtual reality.
โข Financial Management for Music Entrepreneurs: Best practices for managing finances, including budgeting, forecasting, and financial reporting.
โข Legal Aspects of Music Entrepreneurship: Introduction to the legal issues facing music entrepreneurs, including contracts, intellectual property, and liability.
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