Certificate in Digital Media Measurement
-- ViewingNowThe Certificate in Digital Media Measurement course is a comprehensive program designed to empower learners with the essential skills needed to excel in the rapidly evolving digital media landscape. This course highlights the importance of data-driven decision making and provides insights into the industry-standard tools and techniques for measuring digital media performance.
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โข Introduction to Digital Media Measurement & Analytics
โข Key Performance Indicators (KPIs) in Digital Media
โข Web Analytics Tools and Techniques
โข Social Media Analytics
โข Digital Advertising Metrics and Optimization
โข Email Marketing Metrics and Analysis
โข Mobile App Analytics
โข Content Marketing Metrics and Evaluation
โข Data Visualization and Reporting in Digital Media
โข Digital Media Measurement Ethics and Best Practices
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