Certificate in Ad Analytics: High-Performance Strategies
-- ViewingNowThe Certificate in Ad Analytics: High-Performance Strategies is a comprehensive course designed to equip learners with essential skills in advertising analytics. This certification program highlights the importance of data-driven decision-making in advertising, addressing the industry's growing demand for professionals with expertise in ad analytics.
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โข Unit 1: Introduction to Ad Analytics
โข Unit 2: Key Performance Indicators (KPIs) in Advertising
โข Unit 3: Data Collection and Analysis Techniques
โข Unit 4: Performance Optimization Strategies
โข Unit 5: Cross-Channel Ad Analytics
โข Unit 6: Attribution Models and Analysis
โข Unit 7: A/B Testing and Experimentation in Advertising
โข Unit 8: Advanced Ad Analytics Tools and Platforms
โข Unit 9: Real-time Bidding (RTB) and Programmatic Advertising Analytics
โข Unit 10: Data Visualization and Reporting in Ad Analytics
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