Professional Certificate in Metrics for B2C
-- ViewingNowThe Professional Certificate in Metrics for B2C is a critical course designed to equip learners with the essential skills needed to excel in today's data-driven business world. This certificate course focuses on the importance of data analysis and metrics in making informed business decisions, particularly in Business-to-Consumer (B2C) contexts.
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• Metrics Fundamentals
• Key Performance Indicators (KPIs) in B2C
• Customer Acquisition Metrics
• Customer Retention and Loyalty Metrics
• Sales and Revenue Metrics
• Customer Engagement Metrics
• Marketing Channel Analysis
• Data Analysis Techniques for B2C Metrics
• Metrics for B2C E-commerce
• Metrics-Driven Decision Making in B2C
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