Global Certificate in Typography & Digital Marketing
-- ViewingNowThe Global Certificate in Typography & Digital Marketing is a comprehensive course that bridges the gap between design and marketing. This course highlights the importance of typography in digital marketing and how it can be used to enhance brand identity, user experience, and conversion rates.
6,250+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข Typography Fundamentals: Understanding the basics of typography, including font types, font sizes, line-spacing, and kerning.
โข Digital Marketing Basics: Introduction to digital marketing concepts, including search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.
โข Typography in Digital Marketing: Exploring the role of typography in digital marketing campaigns, including website design and email marketing.
โข Font Selection and Pairing: Techniques for choosing and pairing fonts to create visually appealing digital marketing materials.
โข Typographic Design Principles: Learning the principles of typographic design, including hierarchy, contrast, and alignment.
โข Typography Tools and Software: Overview of tools and software used for typography design, including Adobe Creative Suite and Google Fonts.
โข Digital Marketing Analytics: Understanding the metrics used to measure the success of digital marketing campaigns, including click-through rates, conversion rates, and bounce rates.
โข Typography Best Practices in Digital Marketing: Guidelines for using typography in digital marketing campaigns to maximize engagement and conversions.
โข Case Studies in Typography and Digital Marketing: Analysis of real-world examples of successful digital marketing campaigns that utilize effective typography.
Note: The above list is just a suggestion and can be modified based on the specific requirements of the course.
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