Executive Development Programme in Trademark Law and Business Strategy
-- ViewingNowThe Executive Development Programme in Trademark Law and Business Strategy certificate course is a comprehensive program designed to provide learners with a solid understanding of trademark law and its strategic importance in business. This course highlights the crucial role of trademarks in protecting business assets, building brand value, and gaining a competitive edge in the marketplace.
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โข Introduction to Trademark Law and Business Strategy
โข Understanding Trademarks: Types, Registration, and Protection
โข Trademark Search and Clearance Strategies
โข International Trademark Law and Regulation
โข Trademark Infringement and Remedies
โข Business Implications of Trademark Portfolio Management
โข Licensing and Franchising: Leveraging Trademarks for Business Growth
โข Anti-Counterfeiting Strategies and Best Practices
โข Advanced Trademark Law: Litigation, Opposition, and Cancellation
โข Trademark Law in the Digital Age: Domain Names, Social Media, and SEO
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