Certificate in Online Consumer Behavior: Data Mastery
-- ViewingNowThe Certificate in Online Consumer Behavior: Data Mastery is a comprehensive course designed to equip learners with essential skills for career advancement in the ever-evolving digital landscape. This course focuses on the importance of understanding consumer behavior in the online world, emphasizing data-driven decision-making and strategy development.
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โข Unit 1: Introduction to Online Consumer Behavior
โข Unit 2: Data Collection Methods in Online Consumer Research
โข Unit 3: Data Analysis Techniques for Online Consumer Data
โข Unit 4: Statistical Tools and Software for Data Analysis
โข Unit 5: Segmentation and Targeting in Online Consumer Markets
โข Unit 6: Online Consumer Decision-Making Process
โข Unit 7: Consumer Psychology and Online Shopping Behavior
โข Unit 8: Mobile Commerce and Consumer Behavior
โข Unit 9: Social Media and Consumer Behavior
โข Unit 10: Measuring and Evaluating Online Consumer Engagement
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