Masterclass Certificate in Crisis Communication Strategies
-- ViewingNowThe Masterclass Certificate in Crisis Communication Strategies is a comprehensive course that equips learners with critical skills for managing and navigating through organizational crises. This program emphasizes the importance of effective communication during challenging times, making it highly relevant in today's fast-paced and unpredictable business environment.
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โข Unit 1: Introduction to Crisis Communication Strategies
โข Unit 2: Identifying and Analyzing Crisis Situations
โข Unit 3: Building a Crisis Communication Team
โข Unit 4: Crafting Key Messages and Messaging Strategy
โข Unit 5: Media Relations and Press Conferences
โข Unit 6: Stakeholder Engagement and Community Relations
โข Unit 7: Social Media and Digital Crisis Management
โข Unit 8: Training and Simulation Exercises
โข Unit 9: Evaluation and Continuous Improvement
โข Unit 10: Ethical Considerations in Crisis Communication
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