Professional Certificate in Retirement Marketing: Strategic Brand Building
-- ViewingNowThe Professional Certificate in Retirement Marketing: Strategic Brand Building is a comprehensive course designed to equip learners with essential skills for career advancement in the retirement industry. This course emphasizes the importance of strategic brand building, which is highly sought after by employers in this competitive field.
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Unit 1: Introduction to Retirement Marketing
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Unit 2: Understanding the Retirement Market
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Unit 3: Strategic Brand Building for Retirement Services
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Unit 4: Targeting and Positioning in Retirement Marketing
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Unit 5: Crafting a Compelling Brand Message for Retirees
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Unit 6: Building a Strong Retirement Brand Identity
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Unit 7: Leveraging Digital Channels for Retirement Marketing
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Unit 8: Measuring and Analyzing Retirement Marketing Performance
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Unit 9: Legal and Ethical Considerations in Retirement Marketing
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Unit 10: Case Studies in Successful Retirement Marketing
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