Global Certificate in Content & SEO for Business
-- ViewingNowThe Global Certificate in Content & SEO for Business is a comprehensive course designed to meet the growing industry demand for skilled content marketing and SEO professionals. This certificate equips learners with essential skills required to plan, create, and manage successful content and SEO strategies that drive business growth.
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โข Content Strategy Fundamentals: Understanding the basics of content strategy, setting goals, and identifying target audiences.
โข Keyword Research and Analysis: Identifying and analyzing primary and long-tail keywords to optimize content for search engines.
โข On-Page SEO Techniques: Implementing on-page optimization techniques, including meta tags, header tags, and URL structure.
โข Content Creation Best Practices: Creating high-quality, engaging, and optimized content for business needs.
โข Link Building Strategies: Developing effective link-building strategies to improve search engine rankings.
โข Technical SEO for Business: Understanding technical SEO concepts, including site speed, mobile optimization, and structured data.
โข Content Promotion and Distribution: Promoting and distributing content to reach a wider audience and increase engagement.
โข SEO Analytics and Reporting: Measuring and analyzing SEO performance using tools like Google Analytics and Search Console.
โข Content Marketing Trends: Keeping up with the latest content marketing trends and best practices.
Note: The above list of units is not exhaustive and can be modified based on specific business needs and goals.
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