Certificate in Advertising Technology & Innovation Management
-- ViewingNowThe Certificate in Advertising Technology & Innovation Management is a comprehensive course designed to equip learners with essential skills for career advancement in the rapidly evolving advertising industry. This course emphasizes the importance of cutting-edge advertising technology and innovation management, providing learners with a deep understanding of the latest trends and best practices in the field.
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โข Advertising Technology Landscape
โข Programmatic Advertising and Real-Time Bidding
โข Social Media Advertising Techniques
โข Mobile Advertising: In-App and Mobile Web
โข Digital Ad Formats: Display, Video, Native Ads
โข Ad Innovation: Augmented Reality, Virtual Reality, and Voice Advertising
โข Ad Measurement and Analytics
โข Cross-Channel Advertising Campaign Management
โข Ad Fraud Prevention and Brand Safety Measures
โข Legal and Ethical Considerations in Advertising Technology
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