Professional Certificate in Behavioral Economics & Consumer Behavior
-- ViewingNowThe Professional Certificate in Behavioral Economics & Consumer Behavior is a comprehensive course that marries insights from psychology and economics to help learners understand consumer decision-making processes. This program is essential for marketing professionals, product managers, and business strategists seeking to create effective marketing campaigns, design better products, and improve consumer engagement.
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โข Introduction to Behavioral Economics
โข Understanding Consumer Behavior
โข The Intersection of Behavioral Economics and Consumer Behavior
โข Biases and Heuristics in Decision Making
โข Behavioral Experiments and Research Methods
โข Nudging and Behavioral Change
โข Applying Behavioral Economics in Marketing Strategies
โข Ethical Considerations in Behavioral Economics
โข Behavioral Economics in Public Policy
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