Global Certificate in Ads Manager for Business Success
-- ViewingNowThe Global Certificate in Ads Manager for Business Success is a comprehensive course designed to empower learners with the essential skills needed to excel in digital advertising. This certification course focuses on mastering Facebook's Ads Manager, a critical tool for businesses to reach their target audience and drive growth.
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โข Ads Manager Basics: Facebook Ads Manager overview, setting up an account, creating a pixel, understanding ad objectives. โข Audience Insights: Understanding audience targeting, creating custom audiences, lookalike audiences, audience insights and targeting options. โข Creating Compelling Ads: Ad formats, creating effective ad copy, designing eye-catching images, video ads, carousel ads, and dynamic ads. โข Ad Placements: Ad placement options, automatic vs. manual placements, choosing the right placements for your business goals. โข Budgeting & Bid Strategies: Understanding ad budgets, bid strategies, ad scheduling, and pacing. โข Performance Optimization: Ad delivery optimization, conversion tracking, A/B testing, and performance reporting. โข Scaling Ad Campaigns: Scaling strategies, duplicate campaigns, audience expansion, and automation. โข Ad Policies & Compliance: Understanding Facebook ad policies, avoiding policy violations, and staying compliant.
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