Executive Development Programme in Film IP & Influencer Marketing
-- ViewingNowThe Executive Development Programme in Film IP & Influencer Marketing is a certificate course designed to meet the growing demand for experts in the film and marketing industries. This programme emphasizes the importance of intellectual property (IP) management and influencer marketing in the film industry, providing learners with essential skills for career advancement.
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⢠Film Intellectual Property (IP) Management: Understanding the nuances of film IP, including copyright, trademarks, and licensing, to maximize revenue potential.
⢠Influencer Marketing in Film: Leveraging the power of influencers to promote films and build brand awareness.
⢠IP Valuation and Monetization: Strategies for valuing and monetizing film IP, including merchandising, sequels, and remakes.
⢠Legal Aspects of Film IP: Navigating the legal landscape of film IP, including contracts, negotiations, and dispute resolution.
⢠Influencer Marketing Metrics: Measuring the success of influencer marketing campaigns and optimizing ROI.
⢠Building a Film IP Portfolio: Best practices for building and managing a portfolio of film IP assets.
⢠Influencer Marketing Trends: Staying up-to-date on the latest trends and best practices in influencer marketing.
⢠Film IP Strategy: Developing a comprehensive IP strategy for film production and distribution.
⢠Case Studies in Film IP and Influencer Marketing: Examining real-world examples of successful film IP and influencer marketing campaigns.
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