Global Certificate in Sustainable Wood & Furniture Marketing
-- ViewingNowThe Global Certificate in Sustainable Wood & Furniture Marketing is a comprehensive course that provides learners with the essential skills needed to advance their careers in the wood and furniture industry. This course focuses on the importance of sustainability and responsible marketing practices, which are increasingly critical in today's environmentally-conscious world.
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GBP £ 140
GBP £ 202
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⢠Sustainable Forest Management: Understanding the principles, practices, and certification systems for responsible forestry.
⢠Wood Products and Supply Chain: Overview of wood products, their properties, and the supply chain, with a focus on sustainability.
⢠Marketing Fundamentals: An introduction to marketing principles, including the marketing mix, market research, and customer analysis.
⢠Sustainable Marketing Strategies: Exploring sustainable marketing approaches, such as green marketing, sustainable branding, and lifecycle thinking.
⢠Corporate Social Responsibility (CSR) and Ethics: Examining the role of CSR and ethics in sustainable business practices, including supply chain management and stakeholder engagement.
⢠Legislation and Regulations: Overview of global, regional, and national regulations and policies related to sustainable wood and furniture marketing.
⢠Communication and Storytelling: Mastering effective communication strategies and storytelling techniques to engage customers and promote sustainable wood and furniture products.
⢠Sustainability Reporting and Metrics: Learning to measure, monitor, and communicate sustainability performance using relevant metrics and reporting frameworks.
⢠Market Trends and Opportunities: Identifying and capitalizing on market trends and opportunities in the sustainable wood and furniture sector.
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