Masterclass Certificate in PR Mastery: Social Justice Lens
-- ViewingNowThe Masterclass Certificate in PR Mastery: Social Justice Lens is a comprehensive course that equips learners with the essential skills required to excel in Public Relations (PR) with a social justice lens. This course is critical for individuals seeking to make a positive impact on society while advancing their careers in PR.
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⢠Unit 1: Introduction to Public Relations & Social Justice – Understanding the interplay between PR and social justice, and the role of PR in furthering social causes.
⢠Unit 2: Framing & Positioning: A Social Justice Approach – Learning to frame and position PR campaigns to promote social justice issues.
⢠Unit 3: Strategic Communication for Social Change – Developing communication strategies that drive social change, focusing on diversity, equity, and inclusion.
⢠Unit 4: Crisis Management & Reputation Building in Social Justice PR – Managing crises and building positive reputations for social justice organizations.
⢠Unit 5: Media Relations & Advocacy Journalism – Building relationships with media and using advocacy journalism to promote social justice causes.
⢠Unit 6: Social Media & Digital Advocacy – Leveraging social media and digital platforms for effective social justice advocacy.
⢠Unit 7: Community Engagement & Partnership Building – Developing partnerships and engaging with communities to support social justice initiatives.
⢠Unit 8: Evaluating the Impact of PR Campaigns – Measuring the success of PR campaigns in promoting social justice.
⢠Unit 9: Ethics & Professionalism in Social Justice PR – Examining ethical considerations and professional standards in social justice PR.
⢠Unit 10: Case Studies in Successful Social Justice PR Campaigns – Analyzing real-world examples of successful PR campaigns that advanced social justice.
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