Global Certificate in Ad Design for a Competitive Edge
-- ViewingNowThe Global Certificate in Ad Design for a Competitive Edge is a comprehensive course that equips learners with essential skills in advertising design. This certification program emphasizes the importance of visual communication, creative concept development, and design principles in creating impactful advertisements.
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Unit 1: Introduction to Ad Design
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Unit 2: Color Theory and Typography in Advertising
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Unit 3: Basic Design Principles and Composition
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Unit 4: Graphic Design Tools and Software
(e.g., Adobe Illustrator, Photoshop)
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Unit 5: Understanding Target Audience and Market Segmentation
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Unit 6: Creative Briefs and Project Management in Ad Design
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Unit 7: Digital Ad Design Fundamentals
(e.g., social media, banner ads, email marketing)
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Unit 8: Designing for Print Advertising
(e.g., magazine, newspaper, billboards)
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Unit 9: Copyright, Trademarks, and Intellectual Property
in Ad Design
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Unit 10: Analyzing and Improving Ad Design
(e.g., A/B testing, user feedback, data-driven design)
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