Executive Development Programme in Brewery Strategic Planning
-- ViewingNowThe Executive Development Programme in Brewery Strategic Planning is a certificate course designed to provide learners with advanced knowledge and skills in the brewing industry. This program emphasizes strategic planning, a crucial aspect of any business, and is particularly important for breweries as they navigate changing market trends and consumer preferences.
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⢠Brewery Industry Overview: Understanding the global and local brewery industry, including trends, market size, and competitive landscape.
⢠Strategic Planning Fundamentals: An in-depth look at the strategic planning process, including goal-setting, analysis, strategy formulation, and implementation.
⢠Market Research and Analysis: Techniques for conducting market research, analyzing consumer behavior, and segmenting markets for brewery products.
⢠Product Development and Innovation: Strategies for developing new brewery products, improving existing ones, and fostering a culture of innovation within the organization.
⢠Supply Chain Management: Best practices for managing the brewery supply chain, including sourcing raw materials, production planning, and logistics.
⢠Financial Planning and Analysis: Financial management techniques for breweries, including budgeting, forecasting, and cost analysis.
⢠Marketing and Sales Strategy: Marketing and sales strategies for breweries, including branding, advertising, distribution, and pricing.
⢠Regulatory Environment: Understanding the legal and regulatory environment for breweries, including alcohol laws, taxes, and trade regulations.
⢠Sustainability and Corporate Social Responsibility: Strategies for promoting sustainability and corporate social responsibility in the brewery industry.
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