Executive Development Programme in Crisis Communications Video
-- ViewingNowThe Executive Development Programme in Crisis Communications Video Certificate Course is a comprehensive training program designed to equip professionals with the essential skills needed to manage communication during crises. This course is crucial in today's rapidly changing business environment, where companies must be prepared to handle unexpected events that can impact their reputation and bottom line.
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⢠Crisis Communications Planning: Developing a crisis communications plan and strategy, identifying key stakeholders, and establishing protocols for responding to various crisis scenarios.
⢠Message Development and Delivery: Crafting effective messages that address the concerns of various stakeholders, and learning techniques for delivering messages through different channels, including video.
⢠Social Media and Digital Communications: Leveraging social media platforms and other digital channels to communicate with stakeholders during a crisis, and addressing the unique challenges and opportunities presented by these channels.
⢠Media Relations: Building relationships with the media, understanding how to work with reporters during a crisis, and learning how to conduct effective media interviews.
⢠Internal Communications: Communicating with employees during a crisis, addressing their concerns, and providing clear guidance and expectations.
⢠Reputation Management: Understanding how a crisis can impact an organization's reputation, and developing strategies for protecting and restoring reputation.
⢠Ethical Considerations: Exploring the ethical considerations involved in crisis communications, including issues related to transparency, accuracy, and privacy.
⢠Exercises and Drills: Participating in exercises and drills to practice crisis communications skills and test the effectiveness of crisis communications plans.
⢠Case Studies and Real-World Examples: Analyzing real-world crisis communications cases to identify best practices, common pitfalls, and key lessons learned.
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