Professional Certificate in Ad Performance Reporting
-- ViewingNowThe Professional Certificate in Ad Performance Reporting is a comprehensive course designed to equip learners with essential skills in ad performance analysis and reporting. This certificate course is critical for professionals in digital marketing, advertising, and data analysis roles, where measuring and optimizing ad performance is crucial.
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⢠Understanding Ad Performance Metrics
⢠Impressions and Reach in Ad Performance
⢠Click-Through Rates and Their Importance
⢠Analyzing Conversion Rates
⢠Cost per Click (CPC) and Cost per Mille (CPM)
⢠Attribution Models in Ad Performance Reporting
⢠Utilizing Google Analytics for Ad Performance
⢠Creating and Interpreting Ad Performance Dashboards
⢠Advanced Techniques in Ad Performance Analysis
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