Global Certificate in Ad Performance Strategies for 2025
-- ViewingNowThe Global Certificate in Ad Performance Strategies for 2025 is a timely and essential course that equips learners with the skills to excel in the rapidly evolving digital advertising landscape. This certificate course focuses on providing learners with the latest ad performance strategies, techniques, and tools to maximize the impact of digital advertising campaigns.
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⢠Unit 1: Understanding Ad Metrics: CTR, CPC, CPM, and Conversion Rates
⢠Unit 2: Audience Targeting and Segmentation Strategies
⢠Unit 3: Cross-Channel Ad Performance Optimization
⢠Unit 4: Ad Creative Best Practices for Global Audiences
⢠Unit 5: Programmatic Advertising and Real-Time Bidding (RTB)
⢠Unit 6: Mobile Advertising Trends and Strategies
⢠Unit 7: Video Advertising Formats and Placements
⢠Unit 8: Social Media Ad Performance Analysis
⢠Unit 9: Attribution Modeling and Multi-Touch Attribution
⢠Unit 10: Ad Fraud Prevention and Brand Safety Measures
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