Executive Development Programme in Media for Health NGOs
-- ViewingNowThe Executive Development Programme in Media for Health NGOs is a certificate course designed to empower professionals in the health and non-governmental organization (NGO) sector. This programme emphasizes the importance of strategic communication, media relations, and digital media in advocating for health-related causes and creating positive social impact.
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⢠Strategic Communication: This unit will cover the development and implementation of effective communication strategies for health NGOs in the media.
⢠Media Relations: This unit will focus on building and maintaining relationships with media professionals to ensure positive coverage for health NGOs.
⢠Digital Media Management: This unit will teach participants how to effectively manage digital media platforms, including websites, social media, and email marketing.
⢠Content Creation: This unit will cover best practices for creating compelling content for various media platforms, including writing, video, and audio production.
⢠Crisis Communication: This unit will provide participants with the skills and knowledge necessary to effectively communicate during a crisis situation.
⢠Advocacy and Public Policy: This unit will teach participants how to effectively advocate for health-related policies and issues in the media.
⢠Data Storytelling: This unit will cover how to effectively communicate complex health data through storytelling and visualization.
⢠Media Monitoring and Evaluation: This unit will provide participants with the skills and knowledge necessary to monitor and evaluate the effectiveness of their media efforts.
⢠Media Training: This unit will provide participants with the necessary skills to effectively communicate with the media, including interview techniques and messaging.
⢠Brand Management: This unit will cover best practices for managing the brand of health NGOs in the media.
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