Executive Development Programme in Fashion Retail Pricing for Disruption
-- ViewingNowThe Executive Development Programme in Fashion Retail Pricing for Disruption is a certificate course designed to equip learners with essential skills for career advancement in the fashion retail industry. This program is crucial for professionals seeking to stay ahead in the rapidly changing retail landscape, where pricing disruptions are becoming the new norm.
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⢠Fundamentals of Fashion Retail Pricing: Understanding the basics of fashion retail pricing, including cost price, margin, markups, and discounts.
⢠Price Perception and Psychology: Exploring the role of consumer psychology in pricing decisions, and how to use pricing as a tool to influence consumer perceptions.
⢠Pricing Strategies in Fashion Retail: Examining various pricing strategies, such as value-based pricing, competitive pricing, and bundle pricing, and their applications in the fashion retail industry.
⢠Pricing Analytics for Fashion Retail: Leveraging data analytics to make informed pricing decisions, including understanding customer price sensitivity, measuring pricing elasticity, and analyzing competitor pricing.
⢠Pricing Disruption in Fashion Retail: Exploring the impact of digital disruption on pricing, including the rise of dynamic pricing, subscription pricing, and personalized pricing.
⢠Pricing Ethics in Fashion Retail: Understanding the ethical considerations in fashion retail pricing, such as fair pricing, transparency, and avoiding deceptive pricing practices.
⢠Pricing and Product Lifecycle Management: Managing pricing strategies throughout the product lifecycle, from new product launches to end-of-life pricing.
⢠Pricing and Marketing Mix Strategy: Integrating pricing with other marketing mix elements, such as product, promotion, and distribution, to optimize overall marketing strategy.
⢠Global Pricing Strategies in Fashion Retail: Adapting pricing strategies to different global markets, taking into account cultural, economic, and regulatory differences.
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