Advanced Certificate in Ad Platforms: Connected Marketing
-- ViewingNowThe Advanced Certificate in Ad Platforms: Connected Marketing is a comprehensive course designed to empower learners with essential skills for career advancement in the rapidly evolving digital marketing landscape. This certificate course focuses on mastering various ad platforms, enabling learners to create and manage connected marketing strategies that drive results.
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⢠Advanced Ad Platforms: Overview
⢠Programmatic Advertising: Principles and Practices
⢠Data-Driven Audience Targeting: Strategies and Tactics
⢠Cross-Channel Advertising: Connected Marketing Techniques
⢠Ad Attribution and Measurement: Advanced Analytics
⢠Advanced Audience Segmentation: Psychographics and Behavioral Analysis
⢠Mobile Advertising: In-App and Mobile Web Best Practices
⢠Video Advertising: Connected TV and Programmatic Video Advertising
⢠Advanced Creative Strategies: Dynamic Creative Optimization (DCO)
⢠Fraud Prevention and Brand Safety: Protecting Your Advertising Investment
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