Executive Development Programme in Sportswear Consumer Insights
-- ViewingNowThe Executive Development Programme in Sportswear Consumer Insights is a certificate course designed to empower professionals with the necessary skills to understand and cater to the dynamic needs of sportswear consumers. This programme highlights the importance of consumer insights in the sportswear industry, a sector that has seen exponential growth due to increasing health awareness and a shift towards active lifestyles.
6,820+
Students enrolled
GBP £ 140
GBP £ 202
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⢠Consumer Behavior in Sportswear Industry: Understanding the factors that influence sportswear consumers' purchasing decisions, preferences, and loyalty.
⢠Market Research Techniques: Identifying and utilizing various research methods to gather insights on consumer trends, preferences, and needs in the sportswear market.
⢠Data Analysis for Sportswear Consumer Insights: Analyzing data to identify patterns, trends, and insights related to consumer behavior in the sportswear industry.
⢠Digital Marketing and Social Media Strategies: Leveraging digital channels and social media platforms to reach and engage with sportswear consumers.
⢠Branding and Positioning in Sportswear: Developing and implementing effective branding and positioning strategies to appeal to sportswear consumers.
⢠Product Development and Innovation: Utilizing consumer insights to inform product development and innovation in the sportswear industry.
⢠Sustainability and Social Responsibility in Sportswear: Understanding the role of sustainability and social responsibility in consumer decision-making and how it impacts the sportswear industry.
⢠Customer Relationship Management (CRM) in Sportswear: Building and maintaining long-term relationships with sportswear consumers through effective CRM strategies.
⢠Emerging Trends in Sportswear Consumer Insights: Staying up-to-date with the latest trends and developments in consumer insights in the sportswear industry.
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