Masterclass Certificate in Ad Tech Insights: Strategic Mastery
-- ViewingNowThe Masterclass Certificate in Ad Tech Insights: Strategic Mastery is a comprehensive course designed to empower professionals with the necessary skills to thrive in the ever-evolving advertising technology landscape. This certificate course highlights the importance of ad tech in today's digital marketing world and addresses the industry's growing demand for experts who can leverage ad tech solutions for optimal campaign performance.
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⢠Ad Tech Ecosystem
⢠Programmatic Advertising
⢠Data Management Platforms (DMPs)
⢠Demand Side Platforms (DSPs)
⢠Supply Side Platforms (SSPs)
⢠Ad Exchanges and Ad Networks
⢠Real-Time Bidding (RTB) and Automated Guaranteed
⢠Cross-Device Tracking and Targeting
⢠Ad Fraud and Viewability
⢠Measuring Ad Tech Success with KPIs
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