Executive Development Programme in Merchandising & Sales Performance
-- ViewingNowThe Executive Development Programme in Merchandising & Sales Performance is a certificate course designed to enhance the skills of professionals in the retail industry. This programme emphasizes the importance of strategic merchandising and sales management in driving business growth and profitability.
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⢠Merchandising Fundamentals: Understanding the basics of merchandising, including product assortment, pricing, and display strategies.
⢠Sales Performance Metrics: Identifying and tracking key performance indicators (KPIs) to measure sales success.
⢠Visual Merchandising Techniques: Utilizing visual displays to attract customers and increase sales.
⢠Inventory Management: Optimizing inventory levels to minimize costs and maximize sales.
⢠Customer Analysis: Analyzing customer data to inform merchandising and sales strategies.
⢠Market Trends and Analysis: Staying up-to-date on market trends and analyzing their impact on merchandising and sales.
⢠Omnichannel Merchandising: Implementing merchandising strategies across multiple channels, including physical stores and e-commerce platforms.
⢠Sales Training and Development: Developing effective sales training programs to improve performance.
⢠Performance Evaluation and Feedback: Evaluating sales and merchandising performance and providing constructive feedback to team members.
Note: This list is not exhaustive and can be customized based on the specific needs of the organization and its team members.
Additional Resources:
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