Certificate in Fashion IP and Brand Building
-- ViewingNowThe Certificate in Fashion IP and Brand Building is a comprehensive course designed to empower fashion professionals with the critical skills needed to protect and promote their brand in the highly competitive fashion industry. This course highlights the importance of intellectual property (IP) rights, trademark registration, and brand development strategies that can help learners build and sustain a powerful fashion brand.
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GBP £ 140
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⢠Understanding Fashion Intellectual Property (IP)
⢠Importance of Brand Building in Fashion Industry
⢠Types of Fashion Intellectual Property: Trademarks, Patents, Copyrights
⢠Protecting Fashion Designs: Design Patents vs. Trade Dress
⢠Creating a Strong Fashion Brand: Identity, Positioning, and Storytelling
⢠Building and Managing Fashion Brand Identity
⢠Fashion Brand Licensing and Franchising: Opportunities and Risks
⢠Legal Considerations in Fashion Brand Building
⢠Digital Brand Building: Social Media, Influencer Marketing, and E-commerce
⢠Monitoring and Enforcing Fashion Intellectual Property Rights
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