Masterclass Certificate in Advertising IP and Brand Value
-- ViewingNowThe Masterclass Certificate in Advertising IP and Brand Value is a comprehensive course that equips learners with essential skills to protect, manage, and monetize advertising intellectual property (IP) and brand value. This course is crucial in today's digital age, where brand identity and IP are paramount to business success.
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⢠Advertising Intellectual Property (AIP) Overview
⢠Understanding Trademarks in Advertising
⢠Copyright Law and Advertising
⢠Patent Protection in Advertising
⢠Trade Secrets and Advertising
⢠AIP Infringement and Remedies
⢠Licensing and Franchising in Advertising
⢠Protecting Brand Value through AIP Strategies
⢠Global AIP and Brand Value Considerations
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