Advanced Certificate in SEO Tracking Fundamentals

Name: Advanced Certificate in SEO Tracking Fundamentals
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The Advanced Certificate in SEO Tracking Fundamentals is a comprehensive course designed to equip learners with essential skills in Search Engine Optimization (SEO) tracking. This certification is crucial in today's digital age, where SEO plays a pivotal role in online visibility and business growth.

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AboutThisCourse

The course covers vital topics such as Google Analytics, Google Tag Manager, and Google Search Console, providing learners with a deep understanding of SEO tracking fundamentals. It is designed to meet the growing industry demand for SEO specialists who can effectively track, analyze, and interpret data to drive strategic decisions. By the end of this course, learners will be able to leverage SEO tracking tools to optimize website performance, increase organic traffic, and improve search engine rankings. This skillset is not only beneficial for digital marketing professionals but also for entrepreneurs looking to enhance their online presence. By earning this advanced certificate, learners will significantly boost their career advancement opportunities in the digital marketing industry.

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CourseDetails

• Unit 1: SEO Tracking Basics
• Unit 2: Understanding Keyword Research
• Unit 3: Google Analytics Fundamentals
• Unit 4: Google Search Console Essentials
• Unit 5: Setting Up & Monitoring SEO Campaigns
• Unit 6: Analyzing Organic Search Traffic
• Unit 7: Advanced Keyword Analysis
• Unit 8: Conversion Tracking in SEO
• Unit 9: SEO Reporting & Visualization
• Unit 10: Advanced SEO Troubleshooting & Optimization

CareerPath

In the UK, the Advanced Certificate in SEO Tracking Fundamentals has gained significant attention due to the rising demand for SEO professionals. This course is designed to empower learners with the necessary skills to excel in various SEO roles. Here are some of the positions, along with their respective market trends and salary ranges, represented in a 3D pie chart: 1. SEO Specialist: As a crucial member of marketing teams, SEO Specialists focus on optimizing websites and improving search engine rankings. With an average salary range of £25,000 - £40,000, this role has seen a steady growth in demand. 2. SEO Analyst: SEO Analysts analyze website performance, conduct keyword research, and monitor search engine rankings. Their expertise in data analysis and SEO tools contributes to an average salary range of £22,000 - £35,000. 3. Technical SEO: Technical SEOs are responsible for optimizing website architecture, server configuration, and overall site performance. Their unique skill set typically commands an average salary range of £30,000 - £50,000. 4. SEO Manager: As leaders in SEO departments, SEO Managers oversee SEO strategies, manage teams, and coordinate with other departments. Their strategic oversight and experience result in an average salary range of £35,000 - £60,000. The ever-evolving digital marketing landscape continues to drive the need for proficient SEO professionals. This Advanced Certificate in SEO Tracking Fundamentals aims to equip learners with the essential skills and knowledge to succeed in these exciting and lucrative roles.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN SEO TRACKING FUNDAMENTALS

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London School of International Business (LSIB)

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05 May 2025

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