Global Certificate in Market Research in a Connected World

Name: Global Certificate in Market Research in a Connected World
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The Global Certificate in Market Research in a Connected World is a comprehensive course that equips learners with essential skills for career advancement in the market research industry. This course emphasizes the importance of understanding consumer behavior, market trends, and data analysis in our increasingly interconnected world.

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AboutThisCourse

With the rise of big data, digital marketing, and social media, market research has become more critical than ever. This course covers these topics and more, providing learners with the tools and techniques necessary to make informed business decisions. Industry demand for market research professionals is high, and this course offers a unique opportunity to gain a global perspective on market research. By completing this course, learners will be able to demonstrate their expertise in market research and data analysis, giving them a competitive edge in their careers. In summary, the Global Certificate in Market Research in a Connected World is a valuable course for anyone looking to advance their career in market research. By providing a comprehensive overview of market research in today's interconnected world, this course equips learners with the skills and knowledge necessary to succeed in this growing field.

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CourseDetails

• Global Market Trends: Understanding the global market landscape, cultural nuances, and emerging trends in a connected world.
• Market Research Methodologies: Quantitative and qualitative research methods, data collection, and analysis techniques.
• Data Analytics for Market Research: Utilizing data analytics tools and techniques to analyze market research data.
• Consumer Behavior in a Global Context: Examining consumer behavior, preferences, and decision-making processes in different regions and cultures.
• Digital Marketing and Social Media Analysis: Exploring digital marketing strategies, social media analytics, and their impact on market research.
• Ethics in Market Research: Understanding the ethical considerations and guidelines in conducting market research in a connected world.
• Market Segmentation and Targeting: Techniques for segmenting global markets, targeting specific market segments, and positioning products or services.
• Marketing Intelligence and Competitive Analysis: Gathering and analyzing marketing intelligence and competitive analysis in a global context.
• Emerging Technologies in Market Research: Exploring emerging technologies, such as artificial intelligence and virtual reality, and their impact on market research.

Please note that the above list is not exhaustive and can be customized based on the specific needs of the course and target audience.

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ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN MARKET RESEARCH IN A CONNECTED WORLD

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London School of International Business (LSIB)

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05 May 2025

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