Certificate in Google News Essentials

Name: Certificate in Google News Essentials
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The Certificate in Google News Essentials is a comprehensive course designed to empower learners with the essential skills to excel in the dynamic world of journalism and digital content creation. This program focuses on Google's suite of tools and platforms, which are integral to modern news reporting, publishing, and audience engagement.

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AboutThisCourse

In today's digital age, the demand for professionals who can leverage these tools to create, curate, and distribute news content is at an all-time high. By earning this certificate, learners demonstrate their ability to utilize Google's powerful resources to stay ahead in the competitive media industry. Through hands-on training in Google Search, Google Trends, Google News, and Google Alerts, among others, this course equips learners with the skills to research, write, optimize, and promote news articles that resonate with their target audience. By the end of this program, learners will have developed a strong foundation in Google's news ecosystem, positioning them for career advancement and success in the digital media landscape.

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CourseDetails

• Unit 1: Introduction to Google News Essentials
• Unit 2: Understanding Google News Algorithm
• Unit 3: Google News Optimization Techniques
• Unit 4: Creating Google News-friendly Content
• Unit 5: Google News Publisher Center: Setup & Management
• Unit 6: Google News Keyword Research
• Unit 7: Analyzing Google News Performance Metrics
• Unit 8: Troubleshooting Common Google News Issues
• Unit 9: Leveraging AMP (Accelerated Mobile Pages) for Google News
• Unit 10: Future Trends in Google News

CareerPath

The Certificate in Google News Essentials is a valuable program for professionals looking to enhance their skills in the rapidly changing digital news landscape. This section features a 3D pie chart that highlights the current job market trends in the UK for roles related to this certificate. The data is based on industry relevance and recent job postings. The chart displays the following roles and their respective percentages in the job market: 1. Data Analyst (35%) 2. Digital Marketing Specialist (25%) 3. Journalist (20%) 4. Content Strategist (15%) 5. UX Designer (5%) These percentages reflect the growing demand for digital skills in the news industry, with data analysis and digital marketing skills becoming increasingly important for professionals in this field. By offering this certificate, institutions can equip learners with the necessary skills to succeed in these roles and meet the demands of the evolving job market. The 3D pie chart is designed to be responsive and adapt to all screen sizes, ensuring that the information is accessible and engaging for users on any device. The chart's transparent background and lack of added background color help to maintain a clean and uncluttered layout, allowing the data to take center stage.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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CERTIFICATE IN GOOGLE NEWS ESSENTIALS

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London School of International Business (LSIB)

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05 May 2025

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