Professional Certificate in Google Ads: High-Performance Strategies

Name: Professional Certificate in Google Ads: High-Performance Strategies
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The Professional Certificate in Google Ads: High-Performance Strategies course is a comprehensive program designed to equip learners with the essential skills needed to excel in digital marketing. This course focuses on high-performance strategies for Google Ads, one of the most widely used advertising platforms worldwide.

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AboutThisCourse

In today's digital age, the demand for skilled professionals who can create and manage effective online advertising campaigns is at an all-time high. This course is designed to meet that demand, providing learners with hands-on experience in creating, managing, and optimizing Google Ads campaigns. Throughout the course, learners will gain practical skills in keyword research, ad creation, bid management, and analytics, among other critical areas. By the end of the course, learners will have a solid understanding of how to create high-performance Google Ads campaigns that drive real results for businesses. This course is an excellent opportunity for learners looking to advance their careers in digital marketing or for those looking to acquire new skills to enhance their existing skillset. With a Professional Certificate in Google Ads: High-Performance Strategies, learners will have the skills and knowledge needed to succeed in this exciting and dynamic field.

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CourseDetails

• Google Ads
• Google Ads Account Structure
• Google Ads Campaign Setup
• Google Ads Ad Groups and Keywords
• Google Ads Ad Copywriting and Design
• Google Ads Bid Strategies and Budgeting
• Google Ads Performance Tracking and Analysis
• Google Ads Automation and Scripts
• Google Ads Optimization and Scaling

CareerPath

In the UK, digital marketing jobs continue to grow in demand, with a focus on high-performance strategies for Google Ads. This 3D pie chart represents the distribution of roles and their relevance in the industry: 1. **PPC Specialist (45%)** - As a PPC specialist, you will be responsible for managing and optimizing pay-per-click campaigns across various platforms, with a primary focus on Google Ads for increased ROI. 2. **Google Ads Manager (30%)** - Google Ads Managers are in charge of overseeing and strategizing advertising campaigns, utilizing Google Ads and other platforms to reach marketing goals and increase brand visibility. 3. **Digital Marketing Manager (15%)** - A Digital Marketing Manager coordinates and executes marketing strategies across multiple channels, including Google Ads, social media, email, and SEO, to effectively promote a business's products or services. 4. **SEM Specialist (10%)** - Search Engine Marketing (SEM) specialists excel in managing and optimizing paid search campaigns for improved visibility on search engines, primarily focusing on Google Ads for maximum impact. This Professional Certificate in Google Ads: High-Performance Strategies provides you with the essential skills and knowledge to excel in these roles, ensuring you stay competitive and relevant in the ever-evolving UK job market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN GOOGLE ADS: HIGH-PERFORMANCE STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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