Certificate in Online Ad Metrics & Reporting
-- ViewingNowThe Certificate in Online Ad Metrics & Reporting is a crucial course designed to equip learners with the essential skills needed to excel in the ever-evolving digital advertising industry. This program focuses on the importance of ad metrics and reporting, providing a comprehensive understanding of data analysis, campaign tracking, and performance evaluation.
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โข Understanding Ad Metrics
โข Key Performance Indicators (KPIs) in Online Advertising
โข Impressions, Clicks, and Click-Through Rates (CTR)
โข Conversion Tracking and Cost Per Conversion
โข Understanding Ad Spend and Return on Ad Spend (ROAS)
โข Attribution Models in Online Advertising
โข Importance of Data Visualization in Ad Reporting
โข Creating and Analyzing Ad Reports
โข Utilizing Google Analytics for Ad Metrics and Reporting
โข Best Practices in Ad Metrics and Reporting
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotAccreditedRecognized
- NotRegulatedAuthorized
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- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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