Executive Development Programme in Strategic Tourism Planning

Name: Executive Development Programme in Strategic Tourism Planning
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The Executive Development Programme in Strategic Tourism Planning is a certificate course designed to provide learners with essential skills for career advancement in the tourism industry. This program emphasizes the importance of strategic planning in tourism development, addressing key issues such as sustainability, innovation, and competitive advantage.

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AboutThisCourse

With the global tourism industry projected to grow at an annual rate of 3.5% ( according to the World Tourism Organization), there is increasing demand for professionals who can develop and implement effective tourism strategies. This course equips learners with the tools and techniques needed to analyze tourism markets, evaluate destinations, and develop strategic plans that drive growth and maximize economic, social, and environmental benefits. By completing this course, learners will gain a deep understanding of the tourism industry and the strategic planning process, as well as the practical skills needed to succeed in this dynamic and competitive field. Whether you are a seasoned tourism professional or just starting your career, this program will provide you with the knowledge and skills needed to make a meaningful impact in the world of tourism.

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CourseDetails

• Strategic Tourism Planning & Development: An Overview
• Tourism Market Research and Analysis
• Tourism Product Development and Management
• Tourism Marketing and Promotion Strategies
• Sustainable Tourism Development and Management
• Tourism Destination Branding and Positioning
• Tourism Infrastructure and Facilities Planning
• Tourism Policy and Governance
• Innovation and Technology in Tourism Planning

CareerPath

In the Strategic Tourism Planning sector, various roles contribute significantly to the industry's growth. This 3D Google Charts pie chart represents the distribution of these roles, emphasizing their importance in the UK job market. - Tourism Planners (40%): These professionals create and implement strategic plans to develop tourism, focusing on sustainability and economic growth. - Hospitality Managers (30%): Overseeing hotels, resorts, and other accommodation services, hospitality managers ensure seamless guest experiences, driving customer satisfaction and revenue. - Marketing Specialists (20%): Utilizing innovative marketing techniques, these experts promote tourism destinations, contributing to increased visitor numbers and overall industry growth. - Data Analysts (10%): Data analysts play a crucial role in understanding trends, forecasting demand, and evaluating the effectiveness of tourism strategies, enabling data-driven decision-making. As a participant in our Executive Development Programme in Strategic Tourism Planning, you will gain comprehensive knowledge and skills in these areas, preparing you for a successful career in this rapidly evolving industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN STRATEGIC TOURISM PLANNING

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London School of International Business (LSIB)

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05 May 2025

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