Certificate in Ad Design Principles and Practices
-- ViewingNowThe Certificate in Ad Design Principles and Practices is a comprehensive course that equips learners with essential skills in advertising design. This program emphasizes the importance of effective visual communication, creativity, and technical skills required in the advertising industry.
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โข Color Theory: Understanding the color wheel, color harmony, and color psychology.
โข Typography: Choosing and pairing fonts, typographic hierarchy, and layout.
โข Principles of Design: Balance, contrast, emphasis, movement, pattern, and unity.
โข Graphic Elements: Lines, shapes, textures, and values.
โข Design for Print: Pre-press processes, color modes, and file formats.
โข Design for Digital: Screen resolution, file optimization, and accessibility.
โข Branding and Identity: Creating consistent brand visuals and messaging.
โข Ad Design Process: Research, ideation, prototyping, and refinement.
โข Marketing Fundamentals: Understanding target audiences, marketing channels, and calls-to-action.
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- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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