Executive Development Programme in Leading with Media

Name: Executive Development Programme in Leading with Media
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The Executive Development Programme in Leading with Media is a certificate course designed to empower professionals with the skills to leverage media for strategic leadership. In today's digital age, understanding media is crucial for career advancement and business growth.

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AboutThisCourse

This programme is in high industry demand, as it equips learners with the ability to navigate the complex media landscape, communicate effectively, and make informed decisions. It covers essential topics such as media relations, digital media strategy, and crisis communication. By the end of the course, learners will have gained the confidence and skills to lead with media, enhancing their professional profile and driving business success. By completing this programme, learners will be able to demonstrate a deep understanding of the media industry, possess the ability to develop and implement effective media strategies, and be equipped to communicate with impact in any situation. This will not only advance their careers but also contribute to the success of their organisations.

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CourseDetails

• Understanding Media Landscape
• Strategic Communication for Executives
• Leadership and Media Relations
• Crisis Management in Media
• Digital Media and Leadership
• Media Training for Executive Presence
• Building Media Strategies for Branding
• Leveraging Social Media for Leadership
• Ethics and Media in Executive Leadership

CareerPath

In the ever-evolving landscape of media and communications, the Executive Development Programme in Leading with Media is a comprehensive course designed for professionals to sharpen their skills and stay ahead in their careers. This 3D pie chart highlights some of the most sought-after roles in the media sector and their corresponding demand percentages in the UK job market. 1. **Digital Marketing Manager** (25%): As businesses continue to expand their digital presence, the demand for experienced digital marketing managers remains high. These professionals create and implement digital marketing strategies to increase brand awareness and reach. 2. **Media Production Specialist** (20%): Media production specialists contribute to the creation, editing, and distribution of media content for various platforms. This role includes audio and video production, graphic design, and multimedia storytelling. 3. **Public Relations Director** (18%): PR directors are responsible for managing an organization's public image, often working closely with the media to ensure positive coverage. They develop and maintain relationships, create press releases, and organize public events. 4. **Content Strategist** (15%): Content strategists plan, develop, and manage content across various channels to meet an organization's marketing goals. They ensure content is consistent, engaging, and relevant to target audiences. 5. **Data Visualization Analyst** (12%): With the rise of big data, data visualization analysts are in demand to help businesses translate complex data sets into visual insights. These professionals create compelling visualizations to inform business strategy and decision-making. 6. **Social Media Specialist** (10%): Social media specialists manage an organization's social media presence, crafting content, engaging with followers, and monitoring analytics to optimize campaigns. The role requires a deep understanding of social media platforms and trends.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN LEADING WITH MEDIA

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London School of International Business (LSIB)

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05 May 2025

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