Certificate in UX Research & The Behavioral Lens

Name: Certificate in UX Research & The Behavioral Lens
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The Certificate in UX Research & The Behavioral Lens is a comprehensive course that equips learners with critical skills in user experience (UX) research. With the increasing demand for UX designers in various industries, this course provides a solid foundation in understanding user behavior, needs, and motivations.

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AboutThisCourse

This program delves into the behavioral lens approach, which emphasizes the importance of understanding the psychological and social factors that influence user interactions. By combining theoretical knowledge with practical applications, learners will be able to conduct effective UX research, analyze data, and make informed design decisions. Successful completion of this course will provide learners with a competitive edge in the job market, showcasing their expertise in UX research and behavioral analysis. This certification is an excellent opportunity for career advancement, especially for those in the fields of design, product management, and marketing.

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CourseDetails

• Understanding UX Research: An Introduction
• Primary and Secondary Research Methods in UX
• The Behavioral Lens in UX Research
• Usability Testing and Evaluation
• User Interviews and Surveys
• Quantitative and Qualitative Data Analysis
• User Personas and Journey Mapping
• Ethnographic Research and Contextual Inquiry
• Prototyping and Usability Testing
• Best Practices in UX Research and Reporting

CareerPath

The **Certificate in UX Research & The Behavioral Lens** is a valuable credential for professionals seeking to excel in the user experience (UX) field. This section highlights the UK job market trends, salary ranges, and skill demand through a 3D pie chart. The UX design landscape is diverse, encompassing various roles with unique responsibilities and competencies. The UX design jobs highlighted in the chart include: 1. **UX Designer**: Accounting for 50% of the market share, UX designers focus on enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between users and products. 2. **Product Designer**: Holding 25% of the market, product designers collaborate with product managers, engineers, and customers to create digital products that meet user needs and business goals. 3. **UX Researcher**: With 15% of the market, UX researchers study user behavior, validate design concepts, and provide insights to inform product development and decision-making. 4. **Information Architect**: Representing 10% of the market, information architects structure and organize information, ensuring that it is easy to find, use, and understand. The 3D pie chart demonstrates the distribution of these UX roles in the UK, providing a visual representation of the relative size and significance of each position. This chart utilizes a transparent background, making it an adaptable addition to any web page, responsive to all screen sizes.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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CERTIFICATE IN UX RESEARCH & THE BEHAVIORAL LENS

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London School of International Business (LSIB)

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05 May 2025

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