Masterclass Certificate in YouTube Ads: Targeting with Data

Name: Masterclass Certificate in YouTube Ads: Targeting with Data
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The Masterclass Certificate in YouTube Ads: Targeting with Data is a comprehensive course designed to equip learners with essential skills for career advancement in digital marketing. This program focuses on targeted YouTube advertising, an increasingly important aspect of digital marketing strategies due to the platform's massive user base and unique audience engagement opportunities.

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AboutThisCourse

In this course, you will gain in-depth knowledge of YouTube's ad targeting features, data-driven audience segmentation, and effective campaign management techniques. By understanding how to leverage YouTube's advanced targeting tools and analyze performance metrics, you will be able to create highly targeted ad campaigns that maximize return on investment. With the growing demand for digital marketing professionals, this course provides learners with a competitive edge in the job market. By earning the Masterclass Certificate in YouTube Ads: Targeting with Data, you demonstrate your expertise in YouTube advertising and commitment to staying current with industry trends, making you an attractive candidate for potential employers and clients alike.

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CourseDetails

• Unit 1: Introduction to YouTube Ads & Data-Driven Targeting
• Unit 2: Understanding Audience Demographics & Interests
• Unit 3: Leveraging Custom Intent & Affinity Audiences
• Unit 4: In-Market & Remarketing Strategies for Targeting
• Unit 5: Utilizing Placements & Topics for Contextual Targeting
• Unit 6: Harnessing the Power of YouTube's Custom Audiences
• Unit 7: Combining Data Sources: CRM, Google Analytics, & More
• Unit 8: Measuring Success: Key Metrics & Optimization Techniques
• Unit 9: Creating Compelling Ad Content for Maximum Impact
• Unit 10: Scaling Your YouTube Ads Strategy for Long-Term Growth

CareerPath

The UK job market is witnessing a surge in demand for professionals skilled in YouTube ads and data analysis. With the increasing popularity of video marketing and data-driven decision-making, these roles have become essential for businesses aiming to optimize their ad campaigns and enhance overall performance. In this 3D pie chart, discover the most sought-after roles in YouTube ads and data, along with their market share in the UK: 1. **YouTube Ads Specialist** (25%): These professionals create, manage, and optimize YouTube ad campaigns to reach specific audience demographics and maximize return on investment. 2. **Data Analyst** (35%): Data analysts collect, process, and interpret complex data sets to provide actionable insights and recommendations for businesses. 3. **Marketing Analyst** (20%): Marketing analysts focus on analyzing market trends, consumer behavior, and competitor activities to identify growth opportunities and marketing strategies. 4. **Digital Marketing Specialist** (20%): Digital marketing specialists manage online marketing campaigns across various channels, including SEO, PPC, email, and social media. As the digital landscape continues to evolve, these roles are becoming increasingly vital for businesses to succeed. By staying updated on job market trends, salary ranges, and skill demand, professionals can make informed decisions about their career paths and ensure they remain competitive in the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotAccreditedRecognized
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN YOUTUBE ADS: TARGETING WITH DATA

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London School of International Business (LSIB)

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05 May 2025

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