Executive Development Programme in Data-Driven Media Campaigns

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The Executive Development Programme in Data-Driven Media Campaigns certificate course is a comprehensive program designed to equip learners with essential skills for career advancement in today's data-driven media landscape. This course emphasizes the importance of data-driven decision-making in media campaigns and explores the latest industry trends and best practices.

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AboutThisCourse

Learners will gain practical experience in data analysis, media planning, and campaign execution, empowering them to create more effective and targeted media campaigns. With the increasing demand for data-driven insights in the media industry, this course offers a unique opportunity for professionals to upskill and stay ahead of the competition. By completing this program, learners will be able to demonstrate their expertise in data-driven media campaigns and drive business growth in their organizations. In summary, this course is essential for media professionals looking to advance their careers, gain practical skills in data analysis and media planning, and stay up-to-date with the latest industry trends and best practices.

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CourseDetails

• Data-Driven Media Campaigns
• Understanding Big Data and Data Analytics
• Identifying Key Performance Indicators (KPIs) for Media Campaigns
• Data Visualization Techniques for Media Campaigns
• Utilizing Programmatic Advertising and Real-time Bidding
• Leveraging Audience Segmentation and Targeting Strategies
• Optimizing Media Spend through Data Analysis
• Measuring Campaign Success through Attribution Modeling
• Incorporating Artificial Intelligence and Machine Learning in Media Campaigns

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN DATA-DRIVEN MEDIA CAMPAIGNS
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London School of International Business (LSIB)
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05 May 2025
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