Professional Certificate in Facebook Ads Manager Essentials

Name: Professional Certificate in Facebook Ads Manager Essentials
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The Professional Certificate in Facebook Ads Manager Essentials is a comprehensive course designed to equip learners with the essential skills needed to excel in digital marketing. This program focuses on Facebook Ads Manager, a powerful tool used by businesses worldwide to create, manage, and analyze Facebook and Instagram ad campaigns.

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AboutThisCourse

In this age of increasing digitalization, understanding how to leverage social media advertising is crucial for career advancement. According to Statista, Facebook had over 2.8 billion monthly active users as of Q4 2020, making it an indispensable platform for reaching a massive audience. By enrolling in this course, learners will gain hands-on experience in setting up ad accounts, creating ad campaigns, utilizing targeting options, and analyzing performance metrics. By mastering these skills, learners will be well-positioned to meet the growing industry demand for Facebook Ads Manager experts and advance their careers in digital marketing.

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CourseDetails

• Unit 1: Introduction to Facebook Ads Manager
• Unit 2: Setting up a Facebook Ads Manager Account
• Unit 3: Navigating the Facebook Ads Manager Interface
• Unit 4: Creating a Facebook Ad Campaign
• Unit 5: Defining Your Facebook Ad Audience
• Unit 6: Setting up Facebook Ad Placements and Budgets
• Unit 7: Designing Effective Facebook Ad Creative
• Unit 8: Tracking Facebook Ad Performance with Metrics
• Unit 9: Optimizing Facebook Ads for Better Results
• Unit 10: Troubleshooting Common Facebook Ad Manager Issues

CareerPath

The Facebook Ads Manager job market is thriving, with several related roles in demand. As a professional certified in Facebook Ads Manager Essentials, you can expect to work in various capacities, such as a Facebook Ads Manager, PPC Specialist, or Digital Marketing Manager. In this section, we will discuss the UK job market trends and the salary ranges for these roles. In the UK, the demand for Facebook Ads Manager expertise is high, with 65% of the relevant job market seeking professionals with these skills. PPC Specialists, who also benefit from Facebook Ads Manager Essentials certification, make up 25% of the job market. The remaining 10% of the job market comprises Digital Marketing Managers, who require comprehensive knowledge of various digital marketing tools, including Facebook Ads Manager. The Google Charts 3D Pie Chart below provides a visual representation of these statistics, illustrating the distribution of jobs in the UK related to the Professional Certificate in Facebook Ads Manager Essentials. This data-driven visualization highlights the significance of Facebook Ads Manager skills and the promising career opportunities available in this field.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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PROFESSIONAL CERTIFICATE IN FACEBOOK ADS MANAGER ESSENTIALS

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London School of International Business (LSIB)

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05 May 2025

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