Professional Certificate in Content and SEO Best Practices

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The Professional Certificate in Content and SEO Best Practices course is a comprehensive program designed to meet the growing industry demand for skilled content professionals. This course emphasizes the importance of creating high-quality, SEO-optimized content to drive traffic, improve search engine rankings, and enhance user engagement.

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AboutThisCourse

By enrolling in this course, learners will gain essential skills in content creation, keyword research, on-page optimization, and link building. These skills are critical for career advancement in fields such as content marketing, digital marketing, and SEO. According to the Burning Glass report, job postings for content and SEO positions have increased by over 30% in the last five years. By completing this course, learners will be equipped with the skills and knowledge needed to succeed in this highly competitive field. They will have a solid understanding of how to create compelling content that resonates with audiences, drives traffic, and increases revenue.

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CourseDetails

• Unit 1: SEO Fundamentals - Understanding the basics of Search Engine Optimization and its importance in content marketing. • Unit 2: Keyword Research - Identifying and analyzing keywords to optimize content and improve search engine rankings. • Unit 3: On-Page Optimization - Techniques for optimizing individual webpages for search engines. • Unit 4: Content Quality - Best practices for creating high-quality, engaging, and shareable content. • Unit 5: Meta Tags and Descriptions - Using meta tags and descriptions to improve search engine visibility and click-through rates. • Unit 6: Link Building - Strategies for acquiring high-quality backlinks to improve search engine rankings. • Unit 7: Mobile Optimization - Ensuring content is optimized for mobile devices and complies with mobile-first indexing. • Unit 8: Analytics and Reporting - Using analytics tools to measure and report on content performance and SEO success. • Unit 9: Local SEO - Best practices for optimizing content for local search results. • Unit 10: Advanced SEO Techniques - Exploring advanced SEO strategies for improved search engine visibility and ranking.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN CONTENT AND SEO BEST PRACTICES
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London School of International Business (LSIB)
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05 May 2025
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