Executive Development Programme in YouTube Ads Audience Insights

Name: Executive Development Programme in YouTube Ads Audience Insights
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The Executive Development Programme in YouTube Ads Audience Insights is a certificate course designed to empower professionals with the skills to leverage YouTube's extensive user base for advertising. This program is crucial in today's digital age, where video advertising has become a necessity for businesses to reach their target audience.

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AboutThisCourse

The course provides in-depth knowledge of YouTube's audience insights, enabling learners to make informed decisions about their advertising strategies. With the increasing demand for digital marketing professionals, this course is a valuable asset for career advancement. It equips learners with the skills to analyze user behavior, demographics, and interests to create effective YouTube ad campaigns. The course covers topics such as YouTube audience targeting, video optimization, and data analysis, providing a comprehensive understanding of YouTube's advertising platform. By the end of the course, learners will have gained essential skills to drive successful YouTube ad campaigns, leading to increased brand awareness and revenue. This program is ideal for marketing professionals, business owners, and anyone looking to enhance their digital marketing skills and stay competitive in the industry.

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CourseDetails

• Unit 1: Introduction to YouTube Ads Audience Insights
• Unit 2: Understanding the YouTube Advertising Ecosystem
• Unit 3: Demographics and Audience Segmentation in YouTube Ads
• Unit 4: Psychographics and Audience Interests in YouTube Advertising
• Unit 5: Utilizing Intent Data in YouTube Ads Audience Insights
• Unit 6: Leveraging YouTube Analytics for Audience Insights
• Unit 7: Creating Custom Audience Segments in YouTube Ads
• Unit 8: Optimizing Audience Targeting with Lookalike Audiences
• Unit 9: Measuring and Evaluating Audience Insights Effectiveness
• Unit 10: Best Practices for Executive Decision-Making with YouTube Ads Audience Insights

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BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN YOUTUBE ADS AUDIENCE INSIGHTS

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London School of International Business (LSIB)

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05 May 2025

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